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Pricing Psychology and Selling your Home

Have you ever seen a product at a store and thought, “Whoa. That price is outrageously high. It’s just not worth it!” Conversely, you might have also reacted to another product with, “That’s awfully cheap. The quality must not be good.”Welcome to the psychology of pricing! According to research, people tend ...

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Universal Design: What It Is & Why You Should Consider Incorporating It Into Your Home

Photo by Andrea Piacquadio from Pexels Universal design refers to building a home that can accommodate people of varying ages, physical ability and lifestyle. If you are building a home that you intend to live in for many years, building it with universal design in mind can help it meet your ...

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